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Frequently asked questions

Everything you need to know about Hive, the Hive Marketing Score, plans, data and setup. Can't find your answer? Write to us.

About Hive

What is Hive?

Hive is an AI marketing intelligence and growth platform for Indian brands. It brings brand, content, social, paid, SEO, AI visibility, reputation and conversion into one view, shows what's really driving growth, and turns it into ranked moves your team can act on. Understand. Analyse. Improve. Grow.

Who is Hive for?

Founders, marketing heads and marketing teams at Indian consumer brands in D2C, beauty, fashion, food and wellness, and marketplace sellers. Agencies use Hive to manage many brands in one workspace.

How is Hive different from an AI assistant like ChatGPT, Gemini or Claude?

A general AI assistant only sees what you paste into a chat. Hive stays connected to your marketing data, remembers your brand, shows where every number comes from, and follows every move through to a result. More on why Hive.

What is the Brand Report?

A report generated every month and every quarter that you can read in ten minutes and run the quarter on: where your brand stands, what's moving the number, how you compare with brands like yours, and the moves that would make the biggest difference next.

What is AI Marketer?

A strategy assistant inside Hive that knows your brand. Ask the questions the dashboards don't answer, weigh options, and turn the answer into a plan for your team. It's included in Platinum and above.

How is Hive different from tools like Semrush, Brandwatch or Brand24?

Each is strong in one area, such as SEO or social listening. Hive reads your whole marketing together and turns it into one score and one weekly brief, built around Indian brands and ₹.

Is Hive available now?

Hive is in an invite-based private beta and is onboarding Indian brands now. Contact Sales to get started.

Hive Marketing Score

What is the Hive Marketing Score?

A single number, out of 100, that tells you how healthy your brand is as a business, not just how your ads performed last week. It's built from five dimensions: revenue health, retention, competitive moat, reach and acquisition, and operational health.

How is it calculated?

From your own connected data, alongside what Hive observes publicly about your brand and your category. It's benchmarked against brands of your type and stage rather than a generic average, and where data is thin, the score says so instead of guessing. We show you how it works for your brand on the walkthrough call.

How often does it update?

Your Hive Marketing Score updates every week, from data that syncs daily from your connected integrations (in real time on Enterprise / Agencies).

Can I compare my score with competitors?

Every plan benchmarks you against brands of your type and stage. Platinum and above add competitor intelligence and benchmarks against peers in your industry.

Which plans include the Hive Marketing Score?

Every plan: Premium, Platinum, Managed Account and Enterprise / Agencies. Each also includes the Brand Report, monthly and quarterly.

Plans & pricing

What plans do you offer?

Four: Premium (₹24,999 a month + GST), Platinum (₹40,000 a month + GST), Managed Account (₹75,000 a month + GST) and Enterprise / Agencies (custom pricing). Annual billing saves 10%. See plans.

Do prices include GST?

No. All prices are exclusive of GST. Applicable GST is added to your invoice.

What's included in Premium?

The weekly Hive Marketing Score, a weekly brief with ranked moves, the Brand Report every month and quarter, intelligence across your whole marketing, your core channels connected and synced daily, and your whole team on one account.

What's included in Platinum?

Everything in Premium, plus AI Marketer, competitor intelligence and peer benchmarks, more channels, tools to run campaigns from Hive, and faster support.

What is the Managed Account?

Everything in Platinum, plus a dedicated Hive marketing manager who works as an extension of your team: a weekly strategy call, approved moves executed for you, and a Brand Report walkthrough every month.

How do I get support?

Raise a ticket from Settings inside Hive. Premium gets a response within 48 hours; Platinum, Managed Account and Enterprise within 24 hours. Managed Account includes a dedicated Hive marketer, and Enterprise a dedicated success manager.

How do I get started?

Contact Sales. We'll understand your brand, recommend the right plan and set up your workspace with you.

Can I change or stop my plan?

Yes. Contact us and we'll move you to a different plan or stop your subscription.

Do you have plans for agencies?

Yes. Enterprise / Agencies brings multiple brands into one workspace, with client-ready reports and a dedicated success manager.

Data, privacy & security

What data does Hive access?

Only the accounts you choose to connect, such as your ad accounts, store, analytics and review platforms, plus publicly available information about your brand and category. Our Privacy Policy has the details.

Do you store my passwords?

No. You connect each platform through its own secure sign-in, and Hive never stores your passwords.

Is my data used to train AI models?

Hive may use aggregated, anonymised or de-identified information to improve its systems, as described in our Privacy Policy.

How do I delete my data?

Follow the steps on our Data Deletion page, or email hello@markhive.ai.

Integrations & setup

Which platforms does Hive connect to?

Every plan connects Meta Ads, Instagram, Facebook, Google Ads, Google Analytics, Google Search Console, Google Reviews and Shopify, plus direct data import. Platinum and above add more channels, and Enterprise / Agencies adds custom integrations. See integrations.

How often is data updated?

Data from your connected integrations syncs daily on Premium, Platinum and Managed Account, and in real time on Enterprise / Agencies.

How long does setup take?

Connecting your accounts takes minutes. Hive then reads your data, calibrates to your brand, and gets sharper every week.

Do I need an analyst or a data team?

No. Every insight arrives in plain language and in ₹, with an owner and a next step.

Can Hive make changes to my ads?

On Platinum and above, Hive includes tools to run campaigns from Hive. Nothing changes in your ad accounts outside the rules you set, and every change is logged.

Can my whole team use Hive?

Yes. Premium and Platinum support multiple users with roles. Enterprise / Agencies adds custom user counts and single sign-on.

ChatGPT, Gemini and Claude are trademarks of their respective owners. Hive is not affiliated with them.

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